Search Engine Optimisation (SEO)
You’re not alone. Thousands of websites are not SEO-friendly because the content on many of them is irrelevant to the products and services they sell. In addition, many website owners do not understand the value of search engine optimisation and the crucial goal it plays in placing a website at the top of the search engine result rankings.
To understand SEO, you have to know how search engines work, and here at Marcomms Media our SEO team of experts determines what people look for, the relevant keyword terms they type into search engines, and the kinds of search engines that are preferred by a target audience.
Marcomms Media has partnered with SEO specialists to bring you tremendous value and powerful results, including the optimisation of your website by relevant keyword placement and by creating inbound links for your website.
Search Engine Marketing (SEM)
Get found by the right prospects.
Figures have shown that almostthree-quarters of the UK population shop online for a product before they go to a store to buy it.The UK is also spending more online per person than any of the other major countries surveyed according to the communications regulator Ofcom.
It is critically important that your company stays up to date with online advertising as part of your integrated advertising and marketing approach. Company budgets are greatly shifting from traditional spending, such as print advertising, to online spending.
Marcomms Media has expertise in online advertising including display advertising on websites, pay-per-click (PPC) advertising with the major search engines, social media platform advertising, such as Facebook ads, and more. We work with our clients to secure banner advertising on local, targeted websites that reach the intended target demographic and drive traffic to our clients’ websites.
There is an important distinction between the pros and cons of Pay-Per-Click Advertising and Search Engine Optimization (SEO). Marcomms Media works with its clients to determine the best strategy depending on goals, available budget and established timeline to achieve set goals.
You will not find a better offer on the market. Contact us for details on how we can get your website to the “TOP OF ITS GAME” in online searchability.